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Prada x Amex
Prada and American Express, Eternal Gold
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Private access. Eternal Gold. Dinner for 25. For American Express and Prada, we created an evening around the Eternal Gold collection, moving from a private encounter with the jewellery to dinner in Mayfair.
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Jewels in Quiet Focus
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The experience began inside Prada’s private Apartment on Old Bond Street. Over Champagne and cocktails, guests discovered the collection up close, with models dressed by Prada and a private presentation introducing the pieces.

Eternal Gold, After Hours

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Then, the evening moved to Mister Nice. We took our cue directly from Eternal Gold, bringing warm whites, soft beige and gold into the restaurant’s dark wood interior. Sculptural white florals ran between pillar candles, while bespoke embossed menus brought the same restraint down to each place setting.

Gold Without the Noise

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Nothing competed with the collection. Everything simply extended its world. The jewellery set the palette. The room simply followed.
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